Building A Successful Schedule
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Defining a Profitable Orthodontic Business
The most profitable way to run the business side of your Orthodontic Practice is to understand, define and know what your break-even number is for your business. Many doctors try to operate the business side of their practice on intuition: “I think we did really well this month”, “It feels like we started a ton of patients”, “The checking account looks good, our starts must be great”.
Structuring Dynamic Staff Meetings
Take your practice to the next level of success by working on the practice not just in it. If you no longer have staff meetings because of such complaints as "we're too busy," "nothing was ever prepared," or "the meetings were just gripe sessions," see what a little structure can do.
Five Keys To Effective Marketing
Orthodontists around the country continue to report reduced case starts and the talk of recession is making them ever more watchful of this key indicator of practice health. With an increasing number of general dentists offering orthodontics, aligners and veneers to "straighten" teeth, orthodontists may be feeling more than ever the need to augment their marketing efforts.
A New Year and a New Mission
As we approach the New Year it’s important to take the time to evaluate where you currently are as a business, where you want to be as a business and how you plan on achieving these goals.
Motivating Employees in a Bad Economy
Times are tight and so are orthodontic budgets. Staff raises were low or non-existent this year. Bonuses that employees have always looked forward to were not given. Employees are down, and some are outright angry. The work still needs to be done, and productivity has decreased. So, what can you do as their boss to get them motivated again?
Profitability Of An Orthodontic Practice
The main financial goal in every orthodontic practice is profitability. However, in the majority of orthodontic offices, only 10 percent actually have established departments and budgets to facilitate achieving this goal. Oftentimes, without budgets in place, operating costs are generally out of control, thereby creating a tremendous negative impact on the productivity and effectiveness of the overall practice.
Increasing Case Acceptance
Is your office experiencing what hundreds of other orthodontic practices are — a decline in case acceptance, fewer new patients, and general dentist’s not referring to you as often? There is no better time than now to rethink common protocols of the new-patient exam process.
So, Where Are All The Starts?
With summer coming to a close, a slower economy, fewer starts and less than ideal cash flow, many Orthodontic practices are wondering how they will survive the coming months, as they approach what typically is the slowest time of the year for business. Many orthodontic offices have already experienced a significant decline, not only in their summer starts but also in their overall production numbers for the year. Regardless of how grim the picture might seem, there are still opportunities for growth. So, where are all the starts?
What Kind Of Impression Is Your Practice Making?
So my girlfriend calls me the other day...Her son has been a patient of a particular orthodontic practice for many years. Her relationship with this practice has always been pleasant, but nothing special. One day she walked in for her son's regular monthly appointment, to find things just didn't go well for seemingly no good reason. She became extremely frustrated and, as soon as she walked out the door, she called me and in a stronger than normal voice said, "I really dislike those people".
A Troubled Economy and Embezzlement
According to a survey by the Association Of Certified Fraud Examiners, small companies under one hundred employees are three times more likely to experience embezzlement. Believe it or not, it has happened to one out of every three dental offices last year. In fact, it has been proven that thirty percent of any workforce will steal from you.
Case Acceptance And The Orthodontist Bedside Manner
A casual "Love Ya" tossed at your spouse in the morning, without a warm hug and a loving look can feel nothing more than an empty gesture. But when you say it, like you mean it, the other person can really feel the love, warmth and a genuine sense of care.
Profiting During A Recession
We've been saying for some time now that the economy is in a recession. We have seen plenty of negativity - in home foreclosures, job losses, bank closures... Not to mention, of course, our beloved stock market. This has definitely resulted in tough times, but it will pass and there are many things you can do, not only to get through it, but to thrive and come out on the other side in great shape.
Dynamic Staff Meetings
In order to take your practice to the next level , it's critical to take time out to work on the practice not just in it. Its common to hear that practices previously held office meetings then stopped . Resulting in excuses like, "we're too busy", "the meetings were a waste of time", "nothing was ever prepared", or the meetings were just gripe sessions.
Handling Problem Employees
Problem Employees. Their performance is unsatisfactory. They consume your time and create dissatisfaction for you and their coworkers. They show little commitment to the job and often appear bored. Employee entitlements interest them more than the team goals. Counseling sessions always end in the same manner; they agree to change but have little follow through.
Increase Your Employees Motivation
Most managers attempt to influence employee motivation using both positive and negative approaches. As a doctor and or manager, it's important that you understand clearly the four very different techniques used to influence the motivation of people in the workforce, and thereby, evaluate their pros and cons.
Increase Your Starts With The Initial Phone Call
The initial phone call is one of the most vital parts of an orthodontic practice. If the new patient phone call is handled properly, the potential new patient will have a positive outlook regarding the practice, often resulting in an increase in case acceptance.
Mastering The Art of Motivating Employees
Managers can motivate employees using both positive and negative reinforcement techniques. As a doctor and or as a manager, it's important that you clearly understand the four basic motivation techniques that are commonly used to influence the behavior of people in the workforce.
Structuring Dynamic Staff Meetings
Take your practice to the next level of success by working on the practice not just in it. If you no longer have staff meetings because of such complaints as "we're too busy," "nothing was ever prepared," or "the meetings were just gripe sessions," see what a little structure can do.